The best programs shouldn't be the hardest to find.
You built a program families deserve. Nava makes sure it's the one they find first, across every level of care, on Google and inside AI search. The best program should win, not the loudest one.
We're not for everyone. On purpose.
We're for the operator who leads with their heart and still plays to win. Whose program is genuinely exceptional, and deserves to be found first. Over the years, the clients we did our best work with, and loved working with most, all shared the same shape. So we made a choice. We built Nava around you.
Heart-led
You got into this because it's personal. Every admission is a life to you, not a line item.
Sharp
You want a partner who moves at your speed and can keep up with how fast you think.
Competitive
You don't just want to fill beds. You want to win your market and you keep score.
Exceptional
Your program is genuinely great. The internet should reflect that, and right now it doesn't.
The best program should be the one families find first. We make sure it is.
Stop renting your census. Start owning it.
Directories sell the same family to three of your competitors. Lead vendors charge you forever for calls that should be yours. And families have started asking ChatGPT, not just Google, who to trust. The centers that win the next decade will own their visibility, their calls, and their relationships outright.
Renting your census
- Directory listings that sell your call to whoever pays for placement
- Paying per lead, forever, with nothing left when the checks stop
- Invisible in ChatGPT and AI answers while early movers get cited by name
- No idea what next month looks like, because the pipeline was never yours
- Always the spoke in someone else's referral network, never the hub
Owning your pipeline
- Your rankings, your ads, your phone number, your data: assets that compound
- Cited by name in ChatGPT, Gemini and AI Overviews when families ask who to trust
- Every call tracked to its source, so census stops being a guess
- More qualified calls than beds, so you refer out and the favors come back
- Marketing equity that raises the value of the business itself
We engineer every step of the path to admission.
From a midnight search to a first morning in your care: this is the exact journey a family takes, and the exact system we build around it.
The search
A mother types "how do I get my son into detox tonight" into Google, or increasingly, into ChatGPT. We make sure your center is the answer in both places, with GEO (AI search optimization) layered on top of proven SEO.
The click
She lands on a page built for exactly her situation: your detox program, her insurance, her city. Fast, warm, credible, and written to hold someone in crisis. Not a brochure. A hand extended.
The call
Every call answered: by your team when they're on, by AI voice agents when they're not. Missed-call textback fires in seconds, so no cry for help ever goes cold.
The follow-through
Insurance verified. Email and SMS sequences keep the family close, answer the questions they're afraid to ask, and gently hold the decision open, automatically, through ImpactEngine.
You own what happens next
This family called you. Not a directory that resells the same call to three of your competitors, not a lead vendor's spreadsheet. The relationship is yours to keep, whichever way it goes.
The admission
A bed filled is a life changed. And because every step is measured, you know precisely which keyword, which ad, which page brought this family to your door, and how to bring the next one.
The referral
Wrong level of care, wrong payer, wrong state? You send them somewhere they'll be helped, the way you'd want a fellow center to do for you. Every referral you send and receive is logged in your Referral Network, so the relationship is documented instead of forgotten.
↺ Goodwill returns as referrals sent back to youDifferent levels of care are different marketing problems.
A detox search is an emergency. An IOP search is a negotiation with real life. We build distinct strategies, pages and campaigns for each level you offer, because families don't search for "treatment," they search for what they need right now.
One team. Every lever.
Six disciplines, one operating system for growth, so nothing falls between vendors.
Google Ads Management
Search, Display and Performance Max tuned to admission economics. The fastest lever on call volume for detox and residential.
Explore →AI Optimization & SEO
GEO that gets you cited inside ChatGPT, Gemini and AI Overviews, plus SEO that ranks you on Google. AI is where families ask first now.
Explore →Social Media Advertising
Meta campaigns that reach the worried parent and the struggling professional before they ever type a search.
Explore →Software & Automation
ImpactEngine AI: one platform for scheduling, pipelines, AI voice agents, referral tracking and marketing automation, replacing a stack of subscriptions.
Explore →Email & SMS Follow-Ups
The admit is rarely the first call. Sequences that keep families close through the hardest decision of their lives.
Explore →Outcome Tracking
PHQ-9 and GAD-7 assessments delivered, scored and trended automatically through ImpactEngine. Proof your program works, for families and payers.
Explore →Every step handled, from first impression to first day, so you can finally breathe.
- AttractAds, SEO and AI search visibility put your center in front of families at the exact moment of need.
- CaptureLanding pages, call tracking and instant response make sure no cry for help goes unanswered.
- NurtureEmail, SMS and AI follow-up hold the family close while they make the hardest decision of their lives.
- ConvertConfident admissions conversations and verified insurance turn callers into confirmed admissions.
- MeasureEvery admit traced to its source. Budgets flow to what fills beds, and the cycle compounds.
What is one more admission a month worth to your program?
This industry isn't a niche we picked. It's the reason we exist.
Marketing in this space should do more than generate leads. It should create connection, trust, and access to care. That's the mission I live out every day.
Before Nava Media, our founder had already spent years in sales, account management and digital marketing, helping businesses grow online. In 2017 his road to overcoming his own mental health troubles began, and he found the healing he needed. That experience reshaped everything, including what work was supposed to be for.
The craft was already his. What healing changed was the aim. Working at agencies serving industries he didn't care about made one thing obvious: these skills belonged in mental health and addiction recovery.
In 2021, Nava Media was born. Since then the team has launched more than 300 campaigns, managed over a million dollars in ad spend, generated more than $10 million in revenue for clients, ranked treatment websites organically through the shift to AI-driven search, and built ImpactEngine AI to make world-class marketing infrastructure affordable for treatment centers.
As Nava grew, a pattern emerged. The clients we did our best work with, and loved working with most, all shared a shape: heart-led first, sharp, competitive, running programs that were genuinely exceptional. So we made a choice about who Nava is here for. We built Nava around you. The mission hasn't moved an inch: marketing in this space should create connection, trust and access to care, and every campaign gets judged by one number that matters more than ROAS: how many families found help because of it.
AI in the engine room. Humans at the helm.
We rebuilt agency delivery on AI from the ground up. The research, production and reporting run automated. Senior strategists make every judgment call. So the custom sites, campaign systems and brand work that used to carry $15,000-and-up price tags now ship in weeks, at a fraction of the cost, without a single corner cut.
Say goodbye to the subscription pile.
Scheduling, CRM, call tracking, AI voice agents, review management, email and SMS. One platform built for treatment centers, replacing the half-dozen tools currently draining your budget and your patience.
- AI voice agents answer when your admissions team can't
- Missed-call textback in seconds, not hours
- Pipelines that mirror how admissions actually work, not generic sales stages
- Every call tracked, recorded and attributed to the exact ad or page that made the phone ring
- PHQ-9 and GAD-7 outcome tracking built in, so you can show families and payers the progress your program creates
- Referral Network that documents every partner and every referral, in and out, then emails the referring partner automatically when their client reaches 30 days
- One login, one bill, one support team
Thirty minutes. Your market, mapped.
This isn't a sales call. We audit your visibility on Google and inside AI search, benchmark you against the centers you lose admits to, and hand you a roadmap you can execute with or without us.
- Visibility audit: where you rank, where you're cited, where you're invisible
- Competitor benchmark: who's winning your keywords and why
- Level-of-care gaps: which programs are underfilled and undermarketed
- A written roadmap: yours to keep, no strings